START-UP CENTURY

START-UP CENTURY OUT NOW

START-UP CENTURY: WHY WE'RE ALL BECOMING ENTREPRENEURS AND HOW TO MAKE IT WORK FOR EVERYONE

By James Wise

Start-Up Century Book Cover

About the Book

Explore why new businesses are being launched in record numbers and how technologies like AI and automation are fueling this trend.

Discover what it means to live in a world where most people are self-employed or work in small entrepreneurial endeavors.

Learn about opportunities in robotics, healthcare, energy, and construction, and how start-ups will solve 21st-century challenges.

What People Are Saying

This brilliant book is essential reading for anyone wanting to understand why….we are all entreprene...

Martha Lane-Fox, Chancellor of The Open University, Board Member of Chanel and Twitter

We need more entrepreneurs, risk-takers and wealth creators. This vital book is packed with good ide...

Sir James Dyson, Chief Engineer and Founder of Dyson

The next few decades will be driven by builders rather than big companies. Start-Up Century shows wh...

Mustafa Suleyman, CEO of Microsoft AI and Co-Founder of DeepMind

James argues insightfully why, today more than ever, is the time to start up and what governments an...

Maria Raga, Former CEO, Depop.com

A passionate defense of entreprenuership and the challenges we face

Hiroki Takuchi, Founder & CEO of GoCardless

In Start-Up Century, James captures the forces at play to empower people with ideas to build.

Scott Belsky, Founder of Behance, Author of the Messy Middle

James Wise

About the Author

James Wise has worked with some of the most successful technology companies of the last decade. As a venture capitalist and Partner at Balderton, a fund that's backed over 20 'unicorn' start-ups, he has supported entrepreneurs as they've grown from their living rooms to Nasdaq IPOs.

He sits on the board of companies focused on the global challenges of sustainability, artificial intelligence and healthcare. James is a member of the UK Government's Industrial Development Advisory Board, a trustee of the charity Demos and has written and contributed widely for publications like The Times, The Guardian, The Telegraph and the BBC.

Ready to Shape the Future?

Get your copy of "Start-Up Century" today and embark on your entrepreneurial journey.